- To connect and grow our local digital services ecosystem, by offering a broadly themed local choice in which we run as a broad community, rather than deep specialisation;
- To eliminate the need for commutes and address the opportunity cost of attending relevant professional development sessions in Sydney by giving a local choice;
- To bring the right people into new coworking spaces and smart hubs at Wyong and Gosford so we can build mutual awareness of our networks and skill-sets;
- To explore and put into practice the lessons from Brad Feld's Boulder Thesis at a local level, using digital outreach tools to overcome geographic dispersal and low network density;
- To play with HipChat as Atlassians business chat platform, testing its chops as a remote participation and engagement tool to connect our community and allow remote participation, both for hosting and attending.
To date, it's been an interesting experiment to hit each of these 5 focus points, with some lessons learnt that we'll take into the curation of our little community over the next 6 months. Here's what we're focussing on next:
Motivations for doing so could range from too little time, event venues and time-slots, or gamification psychology where more Meetup group memberships is seen as a good thing for ones Meetup profile.
With a range of community management and analytics tools built in, Meetup is proving valuable in gaining insight into participant behaviour, attendance and engagement, which allows for effective, targeted curation. It's clear they've got a great team working on the product.